Project Feature

Located in Cambodia, Malaysia and Indonesia international airport terminals, the crisp and elegant branding architecture showcases Lacoste’s luscious colour palette against a highly polished white background for an irresistibly eye-popping effect.

In December 2015, Lacoste unveiled its new store in time for the grand opening of the brand new King Power duty free mall in downtown Jakarta. Utilising cutting edge lighting techniques for gentle colour fluctuations throughout, as well as four large digital screens, customers are completely immersed in the Lacoste atmosphere.​

For these projects, Concourse coordinated and managed all aspects of the implementations including local manufacture in Indonesia and China, through to final installation and finishing touches.